The Customer Development program will teach business owners the practice of gaining customer insights to generate, test, and optimize ideas for products and services that provide the value that customers seek.

Participants will be introduced to the Customer Journey Canvas Model, and the principles that guide the Customer Development Model.

Through the process of discovery, testing, validation and execution, participants will learn about their potential customers, what those customers want, and how to provide more value to those customers.

Ideal participants are business owners who want a profitable business model, who want to learn from their customers and who want to grow their enterprise.

4-Part Workshop Series in-person from 10:00 a.m. until 12:00 p.m. on the following dates:

Thursday, January 12

Thursday, January 19

Thursday, January 26

Thursday, February 2

This event will be in-person and space is limited.

Click here to register.